Queer as Smell

Forget FOR MEN. Forget FOR WOMEN. Fragrance FOR YOU!

At Charenton Macerations, we craft fragrances true to the ingredients we use and the stories we set out to tell. This pursuit is unbound by the arbitrary rules dictating what a fragrance should smell like for any one particular audience. The walls of orphaned fragrances in the world’s major fragrance houses are testament to how these conventions stifle creativity.

One particularly antiquated limitation comes from fragrance’s century-long gendering. It’s not only about marketing fougères to men and white florals to women. These rules also favor a narrow vocabulary of fragrance structures and insist on conservative approaches within them. They tie the perfumer’s hands, blocking olfactive juxtapositions and experiences that could otherwise emerge.

A narrative-driven approach subverts these norms, opening the door to new possibilities. Fragrance liberated from expectation.

Explore Queer Olfactory Existory

Below you’ll find curated archives and reflections that trace the intersections of scent, identity, and desire.

  • Queer History: Notes, documents, and ephemera revealing how queer communities have shaped olfactory culture.
  • Personal Journals: Observations, inspirations, and reflections from ongoing scent explorations.
  • Queer Ephemera: Artifacts, references, and moments that inform the stories behind Charenton Macerations.

This ongoing series on Queer Olfactory History is a living archive spanning all our media platforms—tracking how fragrance has been experienced, coded, and reclaimed beyond conventional norms. Find more here, with additional archives found on our socials below.

Queering Olfaction

Let's Talk About Sex (and Fragrance)

Queer History of Fashion (and the Untapped Queer Potential of Fragrance) – Part Three

Queer History of Fashion (and the Untapped Queer Potential of Fragrance) – Part Two

Queer History of Fashion (and the Untapped Queer Potential of Fragrance) – Part One

Jay-Z and Gender Contamination

The Rules of Olfaction

Stop Unisex-ing Me

You Smell Like a Girl

Real Men Wear Flowers

Olfactive Creationism

Fragrance and Gender: It's A Cultural Thing

Olfactive Liberation